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As the Social Media Manager at Tumblr I oversaw the brand's social channels including Facebook (6.1M Likes), Twitter (2.5M followers), and Instagram (1.1M followers). I worked with our content team to cultivate content and write copy for social posts. I also used Sprinklr to create our editorial calendars and for reporting purposes. I developed and maintained both weekly and monthly reports on performance. 

In addition to our consistent content, I curated content for live events like the Golden Globes and the Academy Awards. Our live event coverage has been a success and we've generated over 5M impressions since January.

I also dived into the project management world and oversaw Tumblr's Answer Time and Issue Time series from start to finish including on platform promotion, client management, and social promotion.

Please reach out if you would like to see any more pieces of content. Thanks!

 
 

⬇ Social Content ⬇

 

⬇ LIVE EVENT COVERAGE ⬇

 

⬇ ANSWER TIME LIVE SOCIAL COVERAGE ⬇

 

⬇ ANSWER TIME + ISSUE TIME PROJECT MANAGEMENT ⬇